About
LiveScore Group is home to LiveScore, LiveScore Bet and Virgin Bet, three of the most exciting brands in the sports and gaming industries today.
We bring together these world-class sports media and betting brands into a fully integrated ecosystem, merging the dynamic worlds of sports media and sports betting to enhance the experience for fans globally.
Whether through real-time sports updates, live streaming services, or innovative sportsbook offerings, we connect fans worldwide to the sports they love, enriching their engagement with best-in-class products.
Founded in 1998, LiveScore has evolved into an essential part of the match-day experience for fans, offering the fastest and most reliable sports updates to over 45 million users across more than 200 countries.
LiveScore Bet offers top-quality betting services across the UK, Ireland, Nigeria, and Bulgaria, seamlessly integrated into the LiveScore ecosystem.
Finally, Virgin Bet combines the values of the Virgin brand with LiveScore Group’s gaming expertise to deliver a premium customer experience in the UK market.
Our mission is to innovate the sports industry by creating a seamless connection between sports media and betting. We strive to deliver unparalleled content and betting opportunities, making the sports experience more exciting and rewarding for all fans.
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Meet the team
Noel Hayden
Chairman
Sam Sadi
Chief Executive Officer
Rani Wynn
General Counsel
Amy Lewis
Chief Financial Officer
Johan Van Den Berg
Chief Technology Officer
Matthew Garratt
Chief Product Officer
Michael Mee
Chief Business Officer
Sam Talbot
Chief Product Officer
Meet the team
Noel Hayden
Chairman
Sam Sadi
Chief Executive Officer
Rani Wynn
General Counsel
Amy Lewis
Chief Financial Officer
Johan Van Den Berg
Chief Technology Officer
Matthew Garratt
Chief Product Officer
Michael Mee
Chief Business Officer
Sam Talbot
Chief Product Officer
