Sport Jobs Round-up: New Roles This Week

Sheffield United is seeking a senior marketing leader to build the club’s marketing strategy, sharpen its brand and turn supporter insight into measurable commercial growth.

Reporting to the Chief Executive Officer and sitting on the Senior Leadership Team, you will lead an established function across customer relationship management, design, content, social media, video and campaign delivery. You will set the strategy, define priorities and make marketing a stronger commercial partner to the wider club.

The ambition is a sustained return to the Premier League. In the club’s first season without parachute payments, you will help fill Bramall Lane, grow membership and support hospitality and partnership revenue.

What you will lead:

• A clear multi-year marketing and brand strategy, supported by an annual plan and practical performance measures.
• A data-led supporter approach covering segmentation, personalisation, acquisition, conversion and retention.
• Integrated campaigns which support ticketing, membership, hospitality, partnerships and a consistent club story.
• A multidisciplinary team, with clear priorities, strong development and accountability for commercial outcomes.
• Constructive relationships across senior leadership, especially commercial, media, ticketing, data, information technology and operations.

The candidate will support the planning, development and delivery of Chelsea Women’s matchday fan experience at their home games across Stamford Bridge and Cherry Red Records Stadium. Embedded within the Club’s brand experience team day-to-day and working closely with the CFCW Commercial, Operations and Marketing teams, the candidate will help to create and execute an industry-leading matchday experience for new and existing fans.

West Ham United is seeking an experienced senior sports content leader to lead the Club’s content operation across video, digital, social, editorial, publications and photography.

This is an ideal opportunity for an experienced Head of Content, Head of Digital, Content Director, Editorial Director, Senior Content Manager or equivalent from a football club, professional sports organisation, league, broadcaster, rights-holder, sports publisher or sports agency.

You will work closely with other departments to set the Club’s content strategy and creative direction, leading storytelling across football, commercial, supporter, heritage and community content.

Mansfield Town Football Club is seeking an ambitious, creative and motivated social media executive to join their media team and play a key role in shaping the identity and digital presence of the Stags across all social platforms.

This is an exciting opportunity for a talented journalist to help define how the club communicates with its supporters.

Working across the club’s digital channels, you will take responsibility for the day-to-day planning, creation, scheduling and publishing of content, ensuring everything we produce reflects the club’s identity, values and tone of voice.

You will play a leading role in developing proactive, social-first content that informs and engages our fanbase, while identifying new opportunities to grow their audiences and strengthen the club’s presence across an ever-changing digital landscape.

The successful candidate will be have a strong knowledge of professional football, be confident working in a fast-paced professional football environment, comfortable making quick editorial decisions and capable of producing high-quality content to tight deadlines.

Sitting at the heart of the business, the Communications function at Six Nations Rugby spans all departments, including commercial, marketing, and sporting, and the Manager will play a vital role in setting the standard for world class communications operations that promote and protect the reputation of a leading global rights holder and its roster of world class tournaments.

Collaborating with team members across the business, the Six Nations unions, and the family of commercial and broadcast partners, the Manager will be responsible for unlocking opportunities to tell the year round corporate and consumer stories that carry impact, strengthen the reputation of Six Nations Rugby, and elevate its tournaments to global audiences.

Leading an in-house press office will be a core responsibility, dictating and measuring output designed to support the annual tournaments and events, which includes high profile Championship launch events. As such, the Manager will need to have strong planning and project management experience, have the ability to manage multiple projects at once whilst demonstrating the ability to prioritise, calm under pressure, and excited about the opportunity to collaborate with a large stakeholder group to bring to life an ambitious strategy designed to deliver positive impact.

They are looking for an experienced and commercially driven Merchandise Manager to play a pivotal role in shaping and delivering the Club’s retail merchandise and inventory strategy.

This is an exciting opportunity to join the Club during a transformative period of growth, leading inventory planning, product management, and technical partner relationships to support an ambitious retail operation and enhance the supporter experience.

The Role

Reporting to the Head of Retail, the Merchandise Manager will lead the Club’s merchandise planning and inventory management function, ensuring the right products are available at the right time, across the right channels.

You will take ownership of forecasting, stock optimisation, supplier relationships, and technical partner product management, ensuring commercial opportunities are maximised whilst maintaining operational efficiency and strong inventory control.

Working closely with internal stakeholders and external partners, you will help drive revenue growth, protect margin, and support the continued development of Birmingham City Football Club’s retail operation.

They are currently recruiting a Women’s Editorial Executive within their Content department to provide exceptional written content on both their website and app, as well as bringing the best of their social platforms and video content to the channel.

Key Responsibilities

• To plan, create, curate and publish multimedia content across the website, app and SPURSPLAY plus social media channels
• To devise, write and publish articles and other content on the Club’s website and app on the Women’s First Team, as well as our official matchday programme
• To work flexibly, including evenings and weekends as per the season calendar, attending and covering Club fixtures and events on a rotational basis, home & away, predominantly on the Women’s First Team
• To provide support on content initiatives across the wider department when required

To lead on all commercial aspects of the Museum & Tours experience.

Main Responsibilities:

• Improving the commercial performance of the M&T department
• Growing revenue and visitor numbers
• Managing relationships with commercial partners, Chelsea FC club partnerships, travel trade partners and third parties
• Managing calendar of sales promotions in line with various seasonal fluctuations
• New business development of increasing ticket sales direct and via third party agents
• New product development of tour portfolio and new commercial products and experiences at the stadium
• Good understanding and capability of ticketing and sales systems used by M&T
• Overview of online and in person customer user journey to continually improve conversion and sales

This role will be responsible for the development and commercial execution of marketing plans focused on the club’s hospitality and experience product portfolio. The primary objective is to drive revenue, maximize profitability, and grow the customer base across all hospitality and non-matchday channels, ticketing and membership supported by data-driven insights and innovative campaigns.

They are seeking a sharp, commercial marketer with direct experience across hospitality, food and beverage, and venue events marketing. You will be a data-savvy strategist who knows how to harness CRM insights, brief multi-channel campaigns, and work alongside their commercial team to turn venue offerings into major revenue drivers. You will be calm under pressure and naturally adaptable, bringing the energy and vision needed to elevate their hospitality, ticketing, and membership portfolio both on matchdays and beyond.

This role is responsible for developing and managing the club’s written voice across website, app, programme and campaigns. This role will also influence the editorial tone across key marketing channels such as e-commerce and CRM while working closely with social, PR, and wider communications teams.

The successful candidate will create compelling, commercially aware copy that brings the club brand and products & service to life, while ensuring consistency across all touchpoints.

Working closely with Creative, Marketing, E-commerce, Product, and Commercial teams, this role will lead editorial planning development and act as the internal expert on tone of voice and brand storytelling, helping shape the month-by-month editorial themes across BCFC output.

They are looking for an ambitious, creative and highly driven Media & Communications Officer to join their Everton Women’s Commercial team and play a key role in elevating the profile of Everton Women and their players.

This is an exciting opportunity for an experienced communications professional who understands the evolving landscape of women’s football and can identify opportunities to generate meaningful coverage, grow reach and engagement, and tell compelling stories across both traditional and non-traditional media channels.

You will take a proactive approach to media relations, developing strong relationships with local, regional, national and international media while ensuring Everton Women and their players are consistently represented in the best possible way.

The successful candidate will be a confident communicator, creative thinker and calm operator who can work effectively in a fast-paced, high-profile sporting environment.

A new and exciting opportunity has become available for a Marketing Manager to join Burnley Football Club. You’ll play a key role in supporting the Club’s ongoing development and helping them deliver a first-class experience for players, staff, and supporters.

The ideal candidate will have marketing qualification, marketing experience preferably in sport, knowledge of email marketing practices and knowledge of website CMS. The Marketing Manager will lead the development and delivery of strategic marketing campaigns to enhance the club’s visibility, engagement, and fan growth.

You will also need to have a flexible approach to work and be able to work evenings and weekends.

As the BFC Women Marketing Manager, you will be expected to:

• Create and implement marketing plans which increase attendance at home matches, improves fans experience, and develops a loyal and long-term fan base.
• Devise and implement events and initiatives which appeal to targeted fan audiences and encourages attendance.
• Create and develop a season long marketing plan, with a focus on driving growth throughout the fan engagement funnel.
• Utilise CRM and supporter data to support audience segmentation and targeted campaign delivery.
• Manage relationships with external agencies, suppliers and service providers.

Oldham Athletic is looking to recruit a Digital & Design Executive to play a pivotal role in the day-to-day running of the club’s visual presence whilst aiding the wider content output across both digital and physical mediums.

This role will be key the club’s continued growth on and off the pitch whilst reporting the Head of Media & Communications. The successful candidate will produce engage, high-quality visual materials in order to support the club’s media, marketing, commercial, retail and event activities.

This is a full-time permanent position, where hours can include evenings and weekends in line with the club’s footballing calendar. Oldham Athletic is looking for a designer with at least 2-3 years of experience, who can own and represent the visual direction of the club.

The Club is looking to appoint a Head of Football Administration to lead its football administration function across the first team and wider football operation.

As Head of Football Administration, you will play a central role in the smooth running of the Club’s football department. You will oversee player registrations, contracts, transfer processes, regulatory submissions and matchday administration, while providing trusted advice to senior football leaders.

This is an opportunity to take ownership of a key function within a Championship football environment and help strengthen the systems, processes and standards that support the Club’s football operation.

Chelsea Football Club is seeking a Lead Marketing Data Analyst to shape and lead the club’s marketing, CRM, digital and fan engagement analytics capability.

This role sits within the Business Data team and plays a critical role in ensuring data informs how the club understands, engages and grows its global fanbase. You will define the strategic direction for marketing analytics, develop scalable reporting and data products, and work closely with Marketing, CRM, Digital and Product teams to translate data into meaningful commercial and fan engagement outcomes.

The successful candidate will combine strong technical analytics capability with clear strategic thinking, helping the club better understand fan behaviour across digital platforms and customer touchpoints while enabling more effective decision making across the business.

Coventry City FC is looking to recruit a Brand Activation Manager to join their growing Brand team.

This is an exciting opportunity to take a leading role in bringing Coventry City FC’s brand to life for supporters both in the UK and around the world.

The Role

Reporting to the Head of Brand, the Brand Activation Manager will lead the planning and delivery of all activations and events that support the growth of the brand both in Coventry and around the world.

Working closely with colleagues across Marketing, Content, Partnerships, Retail and Football Operations, the Brand Activation Manager will help deliver experiences that engage supporters and celebrate Coventry’s identity as an influential and aspirational Motor City.

From matchday experiences and retail launches to international fan events and creative installations, you’ll be responsible for ensuring every activation reflects and strengthens the Club’s exciting brand identity.

The successful candidate will be an experienced project manager with a passion for storytelling, strong creative instincts and the ability to deliver high-quality experiences in a fast-paced environment.

Due to an expansion of the team, They have an exciting opportunity for a Travel Coordinator to join their Marketing Team Travel Operations Team. This is a fast-paced and highly rewarding role at the heart of a world-class racing organisation, where you’ll play a vital part in keeping their teams moving across the globe.

Working closely with the Marketing Travel Office, you’ll manage international travel, accommodation, visas and passport administration for Marketing personnel within a 4-person team. Your attention to detail and organisational expertise will ensure seamless travel logistics, enabling our teams to focus on performance both on and off the track.

They are hiring a Community & Events Lead and your mission is simple: make sure MARCHON shows up in the moments that matter, creating partnerships, experiences and activations that make them one of the most talked-about brands in performance lifestyle.

This role is a hybrid position, where two days will be based in their office in Harpenden.

Key Responsibilities

Community & Partnerships

• Build and execute MARCHON’s community strategy across London and beyond.
• Identify, recruit and onboard our affiliates and athletes who authentically represent the MARCHON brand.
• Build strategic relationships with gyms, event organisers, brands and community leaders to grow awareness and strengthen MARCHON’s position within the performance lifestyle space.
• Continuously identify opportunities for MARCHON to become part of new conversations, communities and cultural moments.
• Represent MARCHON at events, partner activations and community experiences, acting as one of the public faces of the brand.

Brand Activations & Events

• Support the planning and delivery of MARCHON’s presence at major fitness events including HYROX, Turf Games, ATHX and partner activations.
• Develop and launch MARCHON-owned events that strengthen our community and create memorable brand experiences.
• Work closely with Operations to coordinate logistics, staffing, stock, equipment and event delivery.
• Support Marketing to create bold, disruptive and guerrilla-style activations that generate conversation both on the ground and online.
• Ensure every activation reflects the premium standards of the MARCHON brand.

Key Responsibilities and Accountabilities

• As guardian of our brand tone of voice and written word, you’ll lead and own the development of their core communications
• Develop and write compelling content for the agency’s digital platforms, ensuring consistency that effectively communicates the services, values, and industry expertise
• Create persuasive and targeted B2B & B2C marketing content to nurture leads and build client relationships
• Lead their LinkedIn strategy, collaborate with executives to develop thought leadership content, including blog posts, opinion pieces, and interviews
• Work closely with the Corporate Communications Team to draft key messaging for public relations campaigns
• Research industry trends and insights to ensure content remains relevant, innovative, and impactful
• Edit and proofread Marketing & Sales materials like RFP responses, sales decks and content to maintain high-quality standards across all communication channels
• Develop industry event content and concept panel talk themes and content ideas
• Maintain a deep understanding of the sports marketing landscape to craft industry-specific narratives that enhance brand authority