Ten Toes is delighted to announce it has been selected by England Rugby to support with management of its social media channels and community.
The London-based sports marketing agency, which already counts FIFA and The Football Association and Arsenal among its clients, will aid the Rugby Football Union (RFU) in engaging with its followers.
The project will be led by Jim Lucas and Tom Biggs, who both joined Ten Toes from The FA, having played a part in the transformation of how the national football team connects with its supporters online.
Ben Weisfeld, Ten Toes’ founder and CEO, said: “We are delighted to have been chosen by another leading sports organisation to help them grow their social presence.
“Our work with FIFA demonstrates our ability to handle and develop social accounts for sports organisations, and we are pleased England Rugby has now placed its trust in us as well.
“We recognise the responsibility that comes with managing channels on behalf of a governing body and we look forward to working with England Rugby, starting this month.”
Nabil Hassan, England Rugby’s Head of Content, said: “We’re excited to be working with Ten Toes who will help us continue to engage our digital audiences and support in distributing our content across our various social media channels.”
If you’re working for a sports organisation that requires support with its social media strategy and output, feel free to get in touch with Jim to find out more about how Ten Toes could help.